Branding strategy for a leading analytics partner in professional services
Evalueserve's CMO reached out to Luxia and the award-winning b2b marketing agency Earnest to develop the brand strategy and identity ahead of a global brand rollout.

"Geoffrey joined the team as a consultant, but very soon came on board and helped Evalueserve with its biggest rebranding exercise. With global offices, several business units, and countless content assets, this was a mammoth task, but Geoffrey led it from the front. I have always admired Geoffrey’s tenacity and his disciplined approach to work."

Radhika Mathur
Global Head, Corporate Marketing Strategy, Evalueserve

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Since their inception by Marc Vollenweider in 2000, Evalueserve have been forerunners in designing innovative solutions – from “research augmented data analytics” to RoI-focused digital transformation and workflows. Evalueserve is powered by mind+machine™, a unique combination of human expertise and best-in-class technologies enabling the company to design and manage needs-tailored processes for their clients.

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